Hello, we're Kaleidoscope
Passionate entrepreneurs, franchise leaders and creative thinkers.
Franchise brands we've worked with
Franchise units we've helped establish
Countries we've worked in
We uncover unique insights and perspectives to help brands achieve optimal growth.
We foster partnerships with passionate and thoughtful individuals and organizations.
We lead with integrity and root our relationships in mutual respect and trust.
We believe in investing in the people and businesses around us.
Alison (Ali) McElroy is an experienced business executive and entrepreneur. A passionate collaborator, Ali translates a brand’s vision into actionable strategy to accelerate sustainable growth. Ali was recently recognized by Global Franchise magazine as one of 100 Influential Women in Franchising as well as being a 40 Under 40 award recipient by Minneapolis/St. Paul Business Journal.
Before founding Kaleidoscope Growth Advisors, Ali served as President, International and CLO for Lift Brands, a multi-brand fitness franchisor, after having served as the first general counsel of Snap Fitness.
Ali received her B.A. from the University of Notre Dame, J.D. from the University of Minnesota Law School, and MBA from Northwestern University’s Kellogg School of Management. She currently serves on the board of directors of The Advocates of Human Rights, a Minnesota-based nonprofit organization dedicated to human rights and the rule of law. Ali is also a member of the International Committee of the International Franchise Association and is a Certified Franchise Executive.